The Real Web 2.0 .Com

Information on Web 2.0 highlights from the conference was requested by the FreePint network. Jimmy Wales, in his Web 2.0 keynote address, discussed his initiatives to create rapidly growing new concepts for community development on the Web. Information was scattered across thousands of ?institutional? Despite increasingly sophisticated search tools, finding relevant information on development issues and themes was a largely hit or miss affair. Information professionals are also concerned about the longevity of Web 2.0 services. Many of the tools currently available have been developed by individuals who are committed to the open source and free software movement who may not be backed by commercial funding; the individuals may have a tendency to lose interest and move on to other things once an exciting new piece of technology comes along.

Informed by theory from Heidegger, Winograd & Flores, and Beer, the basic structure of PLEX has echoes of Colloquia: There is a resource manager, a people manager, and activities consisting of resources and people. People and resources are discoverable.

Services created for one need begin to feed other needs as well. You can watch the video that shows the QEDWiki in action at http://www.youtube.com/watch?v=ckGfhlZW0BY . Services are available in standard packages or customized, and as end-to-end solutions or on a modular basis. For example, clients can request just application hosting or just moderation.

Users can talk with one another and to people Disney hires to work as virtual tour guides in the system. Disney claims 2.2 million users have signed up but won’t say how many are using using it on a daily basis. Users can own the data on a Web 2.0 site and exercise control over that data. These sites may have an “Architecture of participation” that encourages users to add value to the application as they use it. User-ratings permit individuals to ?score? a piece of information (which might be a web page or an individual post in a blog). Tags are used for searching and there is normally a mechanism for displaying the most highly rated contributions.

Users can create new communities, by dragging and dropping people from their contact lists — for example to discuss a particular issue such as “analyzing the results of our marketing campaigns”. The person creates a welcome message, and invitations are sent out. Users can choose from several hundred thousand titles from all well-known labels. No additional transport costs will be incurred when downloading to a mobile phone.

Managers want to know what their employees are doing, and quite often the only way of bringing about greater control in the workplace is by getting ICT departments to block access to sites such as Facebook and Youtube . Managers of the system can download event lists in Excel format and use RSS feeds to syndicate to other Intranet applications as well as use the powerful super search facility.

Blogger, which was made by Pyra Labs, was the first free blogging system to emerge on the internet and enable multiple users to publish in one environment. Live Journal and Typepad are just two other types of blog. Blogging applications aren’t the only or necessarily the best ones to use, especially if you are willing to have your content reside on another server and play by someone else’s style rules. Some museums are using Flickr to allow people to comment on exhibit images. Blog posts can quickly spread across the Internet, which has led to the rise of so-called ?social media?, where users create and distribute their own news content.

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